Social Media - how to get the most effect for your Social media investments, how to measure performance, and some case studies of how the media was used to generate revenue.

Moderator:
Mark Richtermeyer - President & CEO : The Spitfire Group

Panel Speakers
Amy Cosper, Editor-In-Chief of Entrepreneur magazine.
Steven Shapiro, CEO of CSG PR
Scott Snyder, CEO of Xylem digital